We already have a good website. So why the need to list here ? How do I change my listings or broker profile ? How do the Residential Estate Agency listings work ?

 

We already have a good website. So why the need to list here ?

Your website probably has a primary function to showcase your properties to existing clients and to those who discover your website through internet search initiatives.

Broker Junction, however, displays your selected properties to the broker community as a whole where broker-to-broker communications develop. And, of course, we also make it easy for prospective clients to contact you for new relationships.

Being a directory service, the site scores high search engine relevance as a result of size and the large critical mass of diverse information. High traffic and high functionality lead to unsolicited inbound links which elevates the search engine rankings and boosts traffic further. The high traffic level and concentration of brokers within that traffic generates leads for you   -   which is what the site is all about.

The easiest way to explain our role is to liken Broker Junction to advertising in an electronic newspaper. One that gives you as much national as local spread, and with significant international exposure. We've generated the lead and it's then up to you. Your competitors are probably listed and, in your absence, you may not get the opportunity to present your properties to the potential clients.

So, in a nutshell, we generate leads and are certainly not in competition to you. If you are a subscribed member then your website address would be listed and we would normally be driving additional traffic to your website. In addition to that, the one way link from our high traffic site to yours actually boosts your website's page relevance in Google and elevates your positioning in the Google index.

 

How do I change my listings or broker profile ?

When signing up, you were able to specify a user name and login password. When at the Broker Junction Home Page you can login at top right as a participating broker. That then alters the front page to offer you access at top right to the Broker Maintenance Menu which offers the options as detailed alongside.

You can add, edit or delete property listings here, as well as making similar changes to your broker profile. You can upload up to three photographs for each property, and can also send a photograph of your brokerage's contact person and your business logo which will display automatically after the upload.  

 

How do the Residential Estate Agency listings work ?

Our business model policy dictates that the site is established for Commercial and Industrial Property brokers to network and collaborate. Income streams are derived from advertising placed by suppliers to that sector, and it is important that the focus is maintained on C & I activities. It is for this reason that one cannot list residential properties and the services of residential agents are seen as another essential service.

However, if the residential agent is also a C & I broker, then it makes sense that the same profile listing can be returned in a search should visitors (including, of course, other brokers) be requiring residential agent services in a particular area.

We charge an annual fee of R475, paid in advance, to carry and administer the residential profile information. Alternatively, you can pay by debit order which costs R55 per month.